As part of their “simplicity” ad campaign, Philips is paying Time Inc to put the table of contents in some of their magazines on page 1 (the TOC is typically further into the magazine in a more irritating position). It’s funny that there was concern about this type of advertising affecting the layout of the magazine (in the editorial/sales wall sort of way) when the whole idea of pushing the TOC to page 10 or 20 is to accomodate advertising in the first place.
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