How Jamiroquai Shot Their Iconic Virtual Insanity Video

Some 26 years after the release of the group’s groundbreaking music video for Virtual Insanity, Jamiroquai’s Jay Kay explains how the band and director Jonathan Glazer achieved such a convincing moving floor effect. The trick to getting the video made on a budget was to channel Einstein a bit in remembering that motion is relative to your frame of reference.

See also the hilarious musicless version created by Mario Wienerroither. Squeeeeeeeak. (via a whole lotta nothing)

• Jamiroquai
• Jonathan Glazer
• music
• video