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A New Sheriff in Town?

Attributor, a copyright monitoring service, launched today. It’s currently available only to enterprise subscribers, but they’ll be launching a service for small publishers and bloggers next year. Of special note is the (purported) use to which publishers want to put the service—link credits:

Attributor splits up the world between sites that exhibit extensive copying (more than half of an article, for instance, and just some copying. It shows which sites have linked back to the original source and which have not. “Often, that’s all they want—a link,” says Brock. Below is a typical dashboard view of what a customer would see. In this case, the content from People.com is being analyzed (based on its feed). Of the 265,000 matches, 103,000 don’t link back to People.com.)

(via techcrunch)