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posted by Susannah Breslin  ·  gift link

Scrapping the five-star system in favor of emoji reviews

There’s no point in sticking with the old school system of reviewing restaurants and rides with stars when emoji can offer other users more nuanced and specific feedback. Facebook and Uber are trying to figure how to make emoji reviews work.

Kristen V. Brown and Cara Rose DeFabio share their take on how and how not to enable emoji reviews.

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