The new fashion: phones, Dres, and Insta
This year, your back-to-school shopping may have included more devices and downloads than pieces of attire. According to the NYT, today’s teenagers favor tech over clothes. One retail analysts explains how his focus groups go these days: “You try to get them talking about what’s the next look, what they’re excited about purchasing in apparel, and the conversation always circles back to the iPhone 6.”
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