The weight of rain

In a presentation for the Visualized conference, Jonathan Corum says that he looks for the “weight of rain” when working on data graphics.

So when I’m looking at data, or working on an explanatory graphic, these are the moments I’m looking for. Little “Aha!” moments that I can point to, and say “Look here, something happened,” and then try to explain. Often those small moments can help lead a reader into the graphic, or help to explain the whole.

The actual non-metaphorical weight of rain is surprisingly heavy; an inch of rain on an acre of land weighs 113.31 tons.

• design
• infoviz
• Jonathan Corum
• weather