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Pepsi blog on nutrition?

ScienceBlogs has added a blog about “innovations in science, nutrition and health policy” sponsored by Pepsi to their roster. Posters to the blog will include Pepsi research staff. Some of the other bloggers on ScienceBlogs are not happy.

However, that said, I am completely mystified by ScienceBlogs’ latest development: adding the PepsiCo “nutrition” Blog. How does ScienceBlogs expect to maintain their (OUR) credibility as a science news source (we are picked up by Google news searches afterall) when they are providing paid-for content under the guise of news? Further, I cannot imagine what sorts of credible nutrition research PepsiCo is doing that they can or will actually talk about publicly, nor can I possibly imagine any “food” corporation actually caring about promoting public health. PepsiCo is a corporation, not a research institute, fer crissakes!

(via @tcarmody)